Frida Gustavsson for H&M Effortless Elegance Style book

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Frida Gustavsson
Frida Gustavsson

Seems like H&M has an endless source of both inspiration and energy. The Swedish label released its Effortless Elegance Style Update lookbook featuring Frida Gustavsson. All the pieces presented in the photoshoot look totally mesmerizing. The blonde beauty poses against studio background wearing gorgeous items that will make your mouths water.

H&M Style Update Lookbook: Elegant and Striking Frida Gustavsson

Dear ladies, it is elegance that is on the agenda today! If you are a big fan of classic style, you have no right to pass by this post. Just imagine, ten fresh and saucy outfits for you to wear to the office. It is a smart way to make your boss happy and maybe get a raise in your salary contract. But be careful – every single item of the newest lookbook might become an object of envy. Trust me, none of your male and female colleagues will stay untouched, if they spot you donning pieces from H&M Effortless Elegance lookbook.

Even if your job does not require any dress code, it is always nice to rock a sophisticated outfit that you will feel comfortable in. For those of you, whose working station is sweet home, it also may be an option. Who said that we should wander around in a bathrobe and slippers when at home? Break the stereotypes and celebrate the life!

Frida Gustavsson
Frida Gustavsson

All right, you might find another excuse – what if you are not working at all? Then this H&M style book is a decent reason to trade your ripped jeans and sneakers for something more feminine. Wearing elegant clothing pieces does not necessarily mean that you have to give up on your casual lifestyle. Be it a hangout with your friends or an endless shopping tour, all the oufits will serve their purpose and make you want to wear them forever.

For the photoshoot, Frida sports such a great variety of adorable pieces that I can’t decide on the one I like the most. Embroidered dresses, silk blouses in very delicate colors, pencil skirts and leather pants – all your dreams have come true! What I like the most is the tiny details that add a special flavour to all the looks. Wide-brimmed hat, delicate charcoal scarf tied around the blouse’s collar and lazer cut clutch each look very cute.

H&M ‘s latest Effortless Elegance style book is an awesome manual for those who struggle with the clothes choice. The Swedish model did a great job stressing the impeccable design and style of all the clothing pieces. Check out the gallery and share with us what you liked the most.

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Cara Leon

I explore the world through the prism of fashion. Fashion is my everything: my universe, my air, my alter ego. I do my best to suit society, but when society does not bother to accept my way - I see no point in climbing up the mountain. It is the same with fashion: if they do not get what you wear, it is not your clothes that are to be trashed.

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