Thematic Collection Hello Sailor by Wildfox for Summer 2013

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Hello Sailor Summer 2013 Collectioin by Wildfox
Valerie Van Der Graaf in Hello Sailor Summer 2013 Collection by Wildfox

Wildfox clothing brand is renowned for creating the thematic collections and accompanying campaigns. This Summer 2013 was not an exception as it presented another fanciful, playful and utterly cool collection of clothing that keeps up with the brand’s signature style for the coming sunny days called “Hello Sailor”. This collection was influenced by the pin up style, which was loud back in 50s, and delivers whimsical garments with the original cut that will definitely make you stand out from the crowd.

The ad campaign was lensed by Kimberley Gordon, a co-owner and a creative director at Wildfox couture, and features gorgeous Valerie Van Der Graaf who demonstrates an array of clothing pieces and accessories in the funky and flirty manner.

Hello Sailor Summer 2013 Collectioin by Wildfox
Valerie Van Der Graaf in Hello Sailor Summer 2013 Collection by Wildfox

Kimberley Gordon is already experienced in creating clothes in retro style since it is not the first time she finds the source of inspiration in old fashion:

I’ve always been a big fan of pin-up art, it’s so extremely American and the history behind the pin-up girl is so interesting. I grew up collecting cheesecake books, I starred as Sandy in the school production of Grease, I listened to Elvis constantly and memorized every oldie I could get my hands on.

The Wildfox Hello Sailor Summer 2013 collection features utterly girly ensembles with fresh and young allure and includes the USA-inspired tees and sweatshirts with cool motifs, fun phrases and bold prints such as Hawaiian prints, nurse, army-girl, sailor-girl, farm-girl, cowgirl-themed prints and texts as well as the hearts, tigers, cherries, strawberries, stars and ice-cream Sundays.

Want to make a statement with your garment? Simply opt for the one of the striking tops, tees or sweaters with bold signs like “Ask Me, I Might”, “I Want You”, “Pairs”, “I’m really a unicorn”, “Dream” and Summer Forever”.

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